There are many (really, MANY) companies out there that provide some pretty sophisticated tracking tools for social media. Most of them cost money, though.  So if you have to boot-strap, here are a list of tools I’ve used. You can use some of this and make yourself  scorecard of indicators (the value of those indicators [...]

Some people out there really dislike slides because they dumb things down and make us think in linear way (See Edward Tufte’s essay on PPT cognotive style). But I love when I find a digestible slides that can summarize complex topics and can tell a story. I spent some time on Slideshare and found this [...]