If you are sick of your agency, peers, books and everyone else telling you need to do social media stuff and don’t know where to start. Don’t do anything, just start by checking what people are saying about you.
No need to do a blog, tweet or anything, just start listening to what’s out there. I [...]

I’m a big fan of Twitter and as such, I’m keen to see my clients leverage it’s power and include it in their communication strategy. Below is a presentation from 360 that outlines the common business uses for Twitter. I particularly think that the best use for Twitter in business is customer service because it’s [...]